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¿Cómo se almacenan los cupones de WooCommerce en la base de datos?

Puede usar esta consulta de MySQL para obtener todos los Cupones:

SELECT * FROM `wp_posts` WHERE `post_type` = 'shop_coupon' ORDER BY `ID` DESC

Y esto obtiene todos los cupones

SELECT p.`ID`, 
       p.`post_title`   AS coupon_code, 
       p.`post_excerpt` AS coupon_description, 
       Max(CASE WHEN pm.meta_key = 'discount_type'      AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS discount_type,          -- Discount type 
       Max(CASE WHEN pm.meta_key = 'coupon_amount'      AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS coupon_amount,          -- Coupon amount 
       Max(CASE WHEN pm.meta_key = 'free_shipping'      AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS free_shipping,          -- Allow free shipping 
       Max(CASE WHEN pm.meta_key = 'expiry_date'        AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS expiry_date,                -- Coupon expiry date 
       Max(CASE WHEN pm.meta_key = 'minimum_amount'     AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS minimum_amount,         -- Minimum spend 
       Max(CASE WHEN pm.meta_key = 'maximum_amount'     AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS maximum_amount,         -- Maximum spend 
       Max(CASE WHEN pm.meta_key = 'individual_use'     AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS individual_use,         -- Individual use only 
       Max(CASE WHEN pm.meta_key = 'exclude_sale_items' AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS exclude_sale_items,         -- Exclude sale items 
       Max(CASE WHEN pm.meta_key = 'product_ids'    AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS product_ids,                -- Products 
       Max(CASE WHEN pm.meta_key = 'exclude_product_ids'AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS exclude_product_ids,        -- Exclude products 
       Max(CASE WHEN pm.meta_key = 'product_categories' AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS product_categories,             -- Product categories 
       Max(CASE WHEN pm.meta_key = 'exclude_product_categories' AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS exclude_product_categories,-- Exclude Product categories 
       Max(CASE WHEN pm.meta_key = 'customer_email'     AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS customer_email,         -- Email restrictions 
       Max(CASE WHEN pm.meta_key = 'usage_limit'    AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS usage_limit,                -- Usage limit per coupon 
       Max(CASE WHEN pm.meta_key = 'usage_limit_per_user'   AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS usage_limit_per_user,   -- Usage limit per user 
       Max(CASE WHEN pm.meta_key = 'usage_count'    AND  p.`ID` = pm.`post_id` THEN pm.`meta_value` END) AS total_usaged                   -- Usage count 
FROM   `wp_posts` AS p 
       INNER JOIN `wp_postmeta` AS pm ON  p.`ID` = pm.`post_id` 
WHERE  p.`post_type` = 'shop_coupon' 
       AND p.`post_status` = 'publish' 
GROUP  BY p.`ID` 
ORDER  BY p.`ID` ASC;

Referencia:Consulta MySQL para obtener todos los cupones